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MASIX MEDIA PORTFOLIO

Our work with
home & design brands.

Explore our work for interior designers, furniture stores, and home organizers, from the first messaging decisions to the content their customers see.

FEATURED CASE STUDIES

A closer look at three client partnerships.

Each story shows the broader work behind the results.

01

INTERIOR DESIGNER

Independent interior design studio.

Masix created an ongoing Instagram and Facebook plan using project-led posts, strategic captions, Reels, and weekly Stories to keep the studio visible with the right audience.

SOCIAL MEDIA

CONTENT CREATION

CAPTION WRITING

INSTAGRAM & FACEBOOK STATS

+20-200%

Audience growth

3K-150K+

Monthly account reach

OUR APPROACH

The goal was to create a stronger and more consistent social media presence that reflected the quality of their work and kept them visible with the right audience.

 

Through a full social media plan, we helped turn their account into a more active trust-building tool with regular Reels, strategic captions, project-focused content, and weekly Stories.

Over time, their audience grew steadily, their content became a stronger part of her client journey, and social media became a meaningful source of inquiries and booked projects.

02

FURNITURE STORE

Furniture retailer with design services.

Masix used Instagram, Facebook, and paid ads to keep products and sales visible while showing local shoppers more of the in-store experience.

SOCIAL MEDIA

PAID ADS

CAMPAIGNS

INSTAGRAM & FACEBOOK STATS

+15–100%

Audience growth

10K–250K+

Monthly account reach

OUR APPROACH

Social media needed to do more than keep the feed active. It needed to support real showroom visits, highlight current inventory, promote sales and events, and remind local shoppers why the store was worth visiting in person.

 

We built a consistent content system across Facebook and Instagram, supported by paid ads, to showcase products, design services, promotions, and the customer experience.

Customers regularly mention seeing items, updates, and sales on social media before coming into the showroom, making the platforms an important part of their local visibility and traffic strategy.

03

HOME ORGANIZER

Professional home organizing brand.

Masix paired transformation-focused content and practical organizing ideas with partnership collaborations and consistent Instagram and Facebook publishing.

SOCIAL MEDIA

REELS STRATEGY

COLLABORATIONS

INSTAGRAM & FACEBOOK STATS

+50-500%

Audience growth

5K–250K+

Monthly account reach

OUR APPROACH

This client began with a smaller social media package, but the strategy still created meaningful momentum.

 

The focus was on making the value of professional organizing easier to understand, showing the transformation behind the work, and keeping the brand visible with people who were already thinking about simplifying their homes.

 

Over the course of a year, their audience grew, their content became more consistent, and the business continued to expand.

It’s a strong example of how showing up can support growth when the messaging is clear and the content has a purpose.

Recorded results from our portfolio. Individual results vary.

REELS RESULTS

Four Reels. The strategy and the numbers on each one.

Every Reel here started with a plan. See what we created and how it performed.

01. INTERIOR DESIGNER

Design Detail Reel

1,443,194

Views

1,503

Net follows

A familiar design frustration became a short, specific hook paired with B-roll.

SUPPORTING ANALYTICS

Instagram Reel analytics screenshot showing 1,503 net follows from a client video.
Analytics screenshot showing 1.4 million views from non-followers.
Instagram Reel analytics screenshot showing 664 net follows from a client video.

03. INTERIOR DESIGNER

Practical Design Reel

1,235,661

Views

631

Net follows

A practical, budget-conscious design message was written for the client’s core audience.

SUPPORTING ANALYTICS

IMG_3777 - Edited.png
image (1).png
Instagram Reel analytics screenshot showing 664 net follows from a client video.

02. INTERIOR DESIGNER

Design Upgrade Reel

1,110,602

Views

664

Net follows

The hook came from a real customer conversation and gave the advice a clear point of view.

SUPPORTING ANALYTICS

IMG_5004 - Edited.png
IMG_5005 - Edited.png
Instagram Reel analytics screenshot showing 664 net follows from a client video.

03. HOME ORGANIZER

Organizer Reel

314,257

Views

714

Net follows

A familiar organizing rule was positioned as a quick, useful tip for the client’s audience.

SUPPORTING ANALYTICS

IMG_0952 - Edited.png
IMG_0953 - Edited.png
Instagram Reel analytics screenshot showing 664 net follows from a client video.

ADDITIONAL WORK

A couple more ways the strategy takes place.

Social media is one part of the work. Email and Pinterest give useful content more places to be found, revisited, and remembered.

EMAIL MARKETING

Stay in touch during a longer decision cycle.

Newsletters built around the brand’s voice, current work, and what its audience needs to know next.

PINTEREST MARKETING

Help useful ideas lead people back to the website.

Pins built from existing project content and connected to specific pages people can explore further.

Interior Spaces Furniture + Design logo.
B.B. Turner Design logo.
Lasting Impressions Designs by Rachael logo.
Upscale Consignment Furniture Decor Jewelry logo.
AP Home Design NW logo.
Kate Hartman Interiors logo.
Whitespace Methods logo.
Metropolitan Antiques & Interiors (The Met) logo.

START A CONVERSATION

See what strategic marketing could look like for your home & design brand.

Tell us what you’re working toward, and we’ll talk through the kind of marketing support that makes sense for your business.

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