MASIX MEDIA MARKETING PORTFOLIO
Our work with
home & design brands.
Explore our work for interior designers, furniture stores, and home organizers, starting with messaging and carrying through to the content their customers see.
FEATURED CASE STUDIES
A closer look at three client partnerships.
Each case study walks through the strategy, then the results.
01
INTERIOR DESIGNER
Independent interior design studio.
Masix created an ongoing Instagram and Facebook plan using project-led posts, strategic captions, Reels, and weekly Stories to keep the studio visible with qualifying homeowners.
SOCIAL MEDIA
CONTENT CREATION
CAPTION WRITING
INSTAGRAM & FACEBOOK STATS
+20-200%
Audience growth
3K-150K+
Monthly account reach
OUR APPROACH
The goal was a stronger, more consistent social media presence that reflected the quality of their work and reached the clients they were after.
Through a full social media plan, we helped turn their account into a more active trust-building tool with regular Reels, optimized captions, project-focused content, and weekly Stories.
Over time, their audience grew steadily, their content became a stronger part of their client journey, and social media became a meaningful source of inquiries and booked projects.
02
FURNITURE STORE
Furniture retailer with design services.
Masix used Instagram, Facebook, and paid ads to keep products and sales visible while showing local shoppers more of the in-store experience.
SOCIAL MEDIA
PAID ADS
CAMPAIGNS
INSTAGRAM & FACEBOOK STATS
+15–100%
Audience growth
10K–250K+
Monthly account reach
OUR APPROACH
Social media had to drive showroom visits, highlight current inventory, promote sales and events, and remind local shoppers why the store was worth seeing in person.
We built a content system across Facebook and Instagram, supported by paid ads, to showcase products, design services, promotions, and the customer experience.
Customers regularly mention seeing items, updates, and sales on social media before coming into the showroom, making the platforms an important part of their local visibility and traffic strategy.
03
HOME ORGANIZER
Professional home organizing brand.
Masix paired transformation-centric content and practical organizing ideas with partnership collaborations and frequent Instagram and Facebook publishing.
SOCIAL MEDIA
REELS STRATEGY
COLLABORATIONS
INSTAGRAM & FACEBOOK STATS
+50-500%
Audience growth
5K–250K+
Monthly account reach
OUR APPROACH
This client began with a smaller social media package, but the strategy still created solid momentum.
The focus was making professional organizing easier to understand through before-and-afters, and appearing in the feeds of people already thinking about simplifying their homes.
A year in, the account had grown noticeably and the business was still expanding.
Consistent posting supported real growth here because the messaging was clear and every post pointed somewhere.
Recorded results from our portfolio. Individual results vary.
REELS RESULTS
Four posts. The strategy and the numbers on each one.
See what we created and how it performed.
01. INTERIOR DESIGNER
Design Detail Reel
1,443,194
Views
1,503
Net follows
A familiar design frustration became a short, specific hook paired with B-roll.
SUPPORTING ANALYTICS
03. INTERIOR DESIGNER
Practical Design Reel
1,235,661
Views
631
Net follows
A relatable, budget-conscious design message was written for the client’s core audience.
SUPPORTING ANALYTICS
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02. INTERIOR DESIGNER
Design Upgrade Reel
1,110,602
Views
664
Net follows
The hook came from a real customer conversation and gave the advice a transparent point of view.
SUPPORTING ANALYTICS
04. HOME ORGANIZER
Organizer Reel
314,257
Views
714
Net follows
Organizing rules were positioned as a quick, helpful tips for the client’s audience.
SUPPORTING ANALYTICS
ADDITIONAL WORK
A couple more ways the work shows up.
Social media is one part of the work. Email and Pinterest give your best content more places to be found, revisited, and remembered.
Stay in touch during a longer decision cycle.
Newsletters in the brand's voice about new projects and what readers are curious about.
Route Pinterest traffic to the website.
Pins created from existing project content and connected to specific pages people can explore further.
